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sarilla

A fully tailored product experience: Sarilla

Before
After
Before
After
Before
After
Before
After
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{"type":"root","children":[{"type":"heading","level":6,"children":[{"type":"text","value":"Theme Redesign & Storefront Restructuring"}]},{"type":"paragraph","children":[{"type":"text","value":"Sarilla evolved into a digital experience fully aligned with the brand’s positioning and value proposition."}]},{"type":"paragraph","children":[{"type":"text","value":"The project focused on creating a more personalized and educational shopping journey, where customers are guided toward the right products through relevant content, tailored recommendations, and a context-driven product experience."}]},{"type":"paragraph","children":[{"type":"text","value":"The storefront was developed with strong attention to detail, including custom Product Detail Pages and the integration of educational and storytelling components — resulting in a more engaging, differentiated, and conversion-focused shopping experience."}]}]}
Our approach:

Phase I - Development and Structuring

- Full Shopify theme change
- User experience (UX/UI) restructuring
- Technical preparation of the store to support growth

Phase II - Product Customization

- Development of fully customized product pages
- Visual adaptation of each PDP to the product (colors, identity, content)
- Creation of product-specific sections
- Implementation of custom-developed nutritional value cards
- Optimization of reviews and benefit presentation

Our approach:

Phase I - Development and Structuring

- Full Shopify theme change
- User experience (UX/UI) restructuring
- Technical preparation of the store to support growth

Phase II - Product Customization

- Development of fully customized product pages
- Visual adaptation of each PDP to the product (colors, identity, content)
- Creation of product-specific sections
- Implementation of custom-developed nutritional value cards
- Optimization of reviews and benefit presentation

Phase III - Guided Experience

- Implementation of a quiz on the homepage for product recommendation
- Creation of a guided journey to choose the "ideal can"
- Integration of educational content throughout the experience

Phase III - Content and Positioning

- Development of "Learn" pages (Founder, Impact, Ingredients, etc.)
- Reinforcement of brand storytelling and positioning
- SEO and content structure optimizations

Phase III - Guided Experience

- Implementation of a quiz on the homepage for product recommendation
- Creation of a guided journey to choose the "ideal can"
- Integration of educational content throughout the experience

Phase III - Content and Positioning

- Development of "Learn" pages (Founder, Impact, Ingredients, etc.)
- Reinforcement of brand storytelling and positioning
- SEO and content structure optimizations

badges
Technologies and strategies used:
Shopify theme change with complete UX/UI restructuring
Interactive quiz for product recommendation
Product pages customised per product
Dynamic visual adaptation (colours and identity per variant)
Custom-developed nutritional value cards
Optimized and integrated reviews on the PDP
Benefit sections with structured dropdowns
Content and storytelling pages (Learn, Blog, Podcast, Press)
SEO and content structure optimization
badges
Technologies and strategies used:
Shopify theme change with complete UX/UI restructuring
Interactive quiz for product recommendation
Product pages customised per product
Dynamic visual adaptation (colours and identity per variant)
Custom-developed nutritional value cards
Optimized and integrated reviews on the PDP
Benefit sections with structured dropdowns
Content and storytelling pages (Learn, Blog, Podcast, Press)
SEO and content structure optimization

These results are no exception.

They are the outcome of consistent work put into the store.

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