3M
Our approach:
The project focused on building a fully custom Shopify store tailored to a business model centered around personalized products and made-to-order projects.
Our approach:
The project focused on building a fully custom Shopify store tailored to a business model centered around personalized products and made-to-order projects.
Phase I - Development and structure
- Full creation of the online store on Shopify
- Definition of store architecture and navigation structure
- Technical preparation to support customized products
- Improvement of clarity in product option presentation
- Creation of a dedicated page for materials
Phase II - Inspiration and Conversion Experience
- Development of a portfolio page with previous projects
- Implementation of a popup on the PDP with a list of materials
- Linking inspiration to products (projects with direct purchase)
- Creation of a discovery and decision-oriented experience
Phase I - Development and structure
- Full creation of the online store on Shopify
- Definition of store architecture and navigation structure
- Technical preparation to support customized products
- Improvement of clarity in product option presentation
- Creation of a dedicated page for materials
Phase II - Inspiration and Conversion Experience
- Development of a portfolio page with previous projects
- Implementation of a popup on the PDP with a list of materials
- Linking inspiration to products (projects with direct purchase)
- Creation of a discovery and decision-oriented experience
Phase III - Customisation and Contact
- Implementation of a form for custom orders
- Structuring of quote requests directly within the store
- Facilitating communication between the customer and the brand
- Adaptation of the purchasing journey to a hybrid model (product + project)
Phase III - Customisation and Contact
- Implementation of a form for custom orders
- Structuring of quote requests directly within the store
- Facilitating communication between the customer and the brand
- Adaptation of the purchasing journey to a hybrid model (product + project)
Technologies and strategies used:
Complete development of a Shopify store from scratch
Informative materials popup on the PDP
Portfolio page linked to products
Custom order form
Hybrid experience (e-Commerce and budget)
Technologies and strategies used:
Complete development of a Shopify store from scratch
Informative materials popup on the PDP
Portfolio page linked to products
Custom order form
Hybrid experience (e-Commerce and budget)
These results are no exception.
They are the outcome of consistent work put into the store.